How can we design better experiences for all?

Inclusive Design topic at upcoming epda Conference in Hamburg, 23 May 2025

We are delighted to welcome Áine Aherne, Senior Consultant, Tilting the Lens & Lucy Burgess, Strategy Director, touch design, at our upcoming event in Hamburg as they join forces to explore how we can create meaningful, inclusive packaging design.⁣

Together, they’ll discuss:⁣

🔹 Why inclusive design in FMCG packaging matters, and why this is something agencies like ours should be discussing.⁣

🔹 How Tilting the Lens is driving change across industries⁣

🔹 What this means for the design process. Tried and tested, actionable ways to design with people, and not just for them.⁣

🔹 Empowering our clients. Latest learnings on how we can motivate inclusive design and empower our clients to drive lasting change.⁣

The message? We’re striving for progress, not perfection. Let’s address this important topic together and remember that small steps matter.⁣